The singer stars in Equinox’s new brief movie LIFE, shot by vogue photographer Nick Knight.

Ciara’s “Level Up” isn’t only a hit music and a viral dance problem — it’s its personal life-style mantra, one which’s impressed each the singer and her followers to set objectives and encourage one another to realize them. 

“Leveling up implies that you’re making selections to do higher in life,” the singer, who stars in Equinox’s new LIFE brief movie — directed by vogue photographer Nick Knight — tells Billboard. “It can imply a variety of issues. It may be one thing so simple as taking step one you have to take to advance [in your career]. Or if it’s in a relationship, ensuring that you simply’re loving your self and in addition giving 100 %.”

The message additionally applies to health — no shock for Ciara, who’s been producing intense, dance-heavy music movies for nearly 15 years. “Have a plan that works for you, and don't fear about what anyone else is doing,” she advises. “Commit to that plan so that you may be your finest self. There’s no higher feeling than the day you don’t wish to work out and don’t really feel like doing it, however you go and do it and push your self. You really feel 100 % higher. For me, I really feel like I can conquer the world after I push myself at these moments.”

The music video for “Level Up” — which made Billboard’s listing of one of the best music movies of 2018 — options a few of Ciara’s most heart-pumping choreography to this point. “You undoubtedly need to get your cardio recreation robust,” she says. “For me, after I’m making ready for lots of dancing, cardio is a focus for my exercise routines. It’s the factor that helps me maintain all the intense choreo that we do. But greater than something, it’s important to have enjoyable. When you’re having an excellent time, the routines that we do don’t really feel as heavy. When you’re having enjoyable with all of it, it feels lighter.”

With a physique of labor that features her gravity-defying strikes in 2006's “Promise” and her mesmerizing “Ride” routine from 2010, Ciara admits she typically feels the strain to prime her final venture. “I'm all the time serious about how I hope to do one thing that's going to really feel brisker than the final video I gave my followers,” she says. “It makes me push myself more durable every time. When your followers do present you’re keen on, you're like, “Oh my gosh, I actually hope they like this subsequent visible.” I undoubtedly have these ideas in my thoughts. I simply all the time need my followers to be blissful, and I hope they like after I put out one thing new.”

Good information for them: More new music and dance routines are coming in 2019. The singer lately informed Billboard about her plans for subsequent yr. “I’m trying ahead to giving my followers extra music and persevering with to take them on my journey in life and music,” she mentioned. “I’ve been having fun with the connection I’ve been having with my followers. So I’m enthusiastic about that, and naturally touring. I’m trying ahead to hitting the highway and sharing my tour with followers as properly."