Eminem has been known to troll his fans from time to time over the course his career. On Sunday (April 1), Shady decided to partake in the April Fools' Day festivities by teasing his followers with an announcement an anticipated partnership deal with M&M's.
“Been looking forward to this collab for some time,” he shrewdly captioned in a photo featuring an assortment white M&M chocolates donning the signature “E” logo the Detroit native has become synonymous with. “Em & M's! White chocolate- in stores now! #candyshop#fackingdelicious.”
It's puzzling that two the top brands in their respective industries never came together for a fruitful collaboration, which would have made a ton sense for both parties involved. Fans have had fun with the idea in the past, crafting commercial-like videos M&M's with Slim Shady tunes booming in the background. They have even gone as far as creating a real-life portrait Em made out straight M&M chocolates.
Let's see if this alleged partnership is part a bigger play for a future music release from the Revival artist. Last week (March 28), Eminem teased his upcoming video to “Framed.”
Check out the Instagram post what Em &M's could potentially look like below.